Thursday, July 30, 2009
Sunday, July 19, 2009
2. The "Oh, God This Can't Be True" Casserole - The first step to this dish is a Faze black and gold Christ shirt. The next ingredient is a pair of Dragon Eyeware Sunglasses in black. Now, add a big scoop of Supra Indy NS shoes in black and gold. Next, add a dash of the Krew Pinnacle Belt in gold. To complete the dish, add the Flud Tableturns Gold Band Watch. For increased hottness, add some black denim jeans. WARNING - This meal is guaranteed to be hot upon completion.
3. The Jerk Chicken Cross-over - For our last meal, preheat the oven to 400 degrees because this meal will have to be extremely hot. To begin the process, sprinkle the Don't Cross Us shirt in teal. Next, add the Sabre Poolside Revo Shades in white. Now, stir in a pair of the Nike Air Structure Triax '91 in white, teal, pink, and black. Next, throw in the white RVCA Halford Belt. Before placing the creation in the oven, add the white Cartridge Watch by Flud. To make this meal as hot as possible, throw in a pair of light blue jeans. Now you're cookin'!
Sunday, July 12, 2009
Friday, July 10, 2009
First of all, their food is hella good...LOL. Aside from that, they are providing an essential need for every living being - FOOD. You may be asking, "all restaurants have food and are still entangled in the grips of the recession but how does In-N-Out manage to break free from those same grips?" The simple answer I would provide is In-N-Out provides quality food for a fast food joint. I'm not trying to knock the other fast food places but you can clearly taste the difference. The more complete answer is that this burger spot flawlessly executes a proven successful formula by providing quality food, on a consistent basis, in a timely manner.
I've exposed just part of the picture. This company utilizes, or may I say its customers perpetuate, one of the MOST powerful marketing strategies - 'Word of Mouth' marketing/advertising. We have all been persuaded positively or negatively by what the people we know have to say about a product or service. "Don't see that movie, it's horrible" and "Have you heard The Jacka's new CD, it slaps" are opinions we hear from our peers and elders alike. A lot of people can tell their friends that In-N-Out has good food but this is not exactly where the company excels. I'll present you with two words - SECRET MENU. When you walk into this fast food restaurant you only see 3 meal sections and you're probably wondering WTF McDonald's has about 12 different options. And that's when that secret menu kicks in and you ask for the '4 by 4 burger' your friend was telling you about or those 'animal-style' fries you heard that dude on the BART talking about. This creates somewhat of a suspense factor for the company and is absolutely brilliant. And did I say powerful?!? This is easily In-N-Out's competitive advantage over other fast food places.
As for FAZE Apparel, we want to replicate this formula by providing an essential need in the form of clothing, whose primary purpose is to offer warmth and protection. But we got style y'all, so don't discount that. Also, we want to deliver a quality product and create awareness of this product via 'Word of Mouth' - one of the most powerful marketing tools. So spread the word y'all and help us obtain that goal and we can grow together. Stay FEARLESS and ZEALOUS people!!!