Don't Blink...

What's up peeps?

This past weekend I was watching one of my favorite shows on TV - MSNBC's Lockup. For those that don't know about this show, it shows the gritty details of life inside of the U.S. prison systems. This is not like OZ on HBO...this a documentary series about the lives of inmates facing hard time. Real life time, for real life situations. This is totally contrary to my own life but sometimes you have to see how other people live in order to appreciate the life you lead. Enough preachin'...the moral of the story is that I seen the craziest shit on the Lockup episode that aired this past Saturday. I seriously cannot stop thinking about this shit because it blows my mind away the more I think about. I have two words for you guys - 'Tattooed Eyeballs'. Have you guys ever seen this shit before?!? Peep the videos and picture below and try not to blink. Now that's FEARLESS but may be a little too FEARLESS for me. I'll try to stand out from the crowd in more subtle ways. Enjoy!

Visit msnbc.com for Breaking News, World News, and News about the Economy

Another Addition...

Happy holidays folks!

FAZE Apparel has been added to another store just in time for holidays. You can now pick up the latest FAZE threads at Lower Haters on the historical Haight Street in San Francisco, CA. The specific address of the store is as follows - 597 Haight Street (between Fillmore & Steiner) San Francisco, CA 94117. Now that you know, go pick up some FAZE while you can because supplies are moving off the shelf...especially at this location. To see all the locations that currently sell FAZE Apparel, visit the 'Stores' section under the 'Information' tab of our website at www.fazeapparel.com. 'Til next time stay FEARLESS and ZEALOUS EVERYDAY!!!

The Happenings

Not to be confused with the movie, The Happening, which was written and directed by M. Night Shyamalan in 2008; I'm talking about those FAZE happenings boys and girls. Let's not get it twisted. Damn, I went off on a tangent with that one...let's get back to the topic on hand. We are excited to announce that we've been added to another store - 440 Brannan Studio (see pictures below). This store is located at...well, you guessed it 440 Brannan Street in San Francisco. Go get your hands on the latest FAZE gear there. If you happen to be on the other side of the City, go grab some FAZE gear at Medium Rare Boutique on Ocean Ave as well. Another store will be added in a month or two but we'll keep that one on the hush until it is close to being finalized.

This past weekend we also had a little photo shoot for the newest threads we'll be offering online and in-store. Some of our newest items include the "War Angel" and "City of Dreams" tees and the limited edition FAZE quilted hoodie. Stay on the look-out for those because trust me, they're hot!!!

Last but not least, FAZE has created a fan page on Facebook. You can access the FAZE fan page at the following link - http://www.facebook.com/album.php?aid=127844&id=191816869340&saved#/pages/Faze-Apparel-LLC/191816869340?ref=mf. Go support that! As a token of appreciation, we will also be releasing a holiday promotional code to get the latest and hottest FAZE gear at a discount. Stay tuned because we will be releasing that code shortly. 'Til next time, stay FEARLESS and ZEALOUS my people!!!

All In A Day's Work

What's up peeps?

Sorry for the brief hiatus from the blogging...will you ever forgive me? Naw, in all seriousness, those Faze boys have been wrapped up in shows, new product development, and just living life. Hang in there with us and you will definitely reap the fruits of our labor. It will all be worth while because we have a show or two lined up before year-end and we also have some new Faze gear that we know you'll love.

The purpose of today's blog entry is to share some videos and pictures from our last shows in case you missed them (Indie Mart and Preconceived Notions); along with some pictures of the long awaited, LIMITED EDITION Faze Quilted Hoodie!!! This Faze Hoodie along with some new tees will be available online at www.fazeapparel.com within a week or two. Stay on the look-out for that. Until next time, stay FEARLESS and ZEALOUS EVERYDAY!!!

A Resuscitation Of Boxing?

Many of us may have seen the dismantling of Miguel Cotto by Manny Pacquiao this past weekend. With this stunning win, "Pacman" becomes the first boxer ever to win a championship in 7 weight classes. This clearly cements him as one of the greatest boxers of all time. This is not to discredit his genuine personality and rag-to-riches story, which has captured the hearts of millions and has catapulted him to an international icon. Pacquiao is recognized as the best pound for pound fighter and has clearly added a spark and renewed interest to a sport that dates back centuries.

On the other side of the coin, we have another great fighter, Floyd "Money" Mayweather, who many consider brash, cocky, obnoxious, self-centered and the list goes on and on. Despite what many may think or feel about Mayweather, he is also one of the top fighters of all time and was once known as the best pound for pound fighter before his semi-retirement. With a record of 40-0 with 25 KOs who's to say otherwise.

Now the stage is close to being set - Mayweather vs. Pacquiao. This will clearly be one of the biggest fights of the last few decades and will help revitalize the sport of boxing which has been steadily losing ground to the extremely popular mixed martial arts circuit. Boxing needs this...a clash of two of the most explosive fighters of our time. I can hardly wait for this to materialize. What are your predictions? Let me add some suspense to the mix by leaving you with this video of Floyd "Money" Mayweather speaking out on Manny "Pacman" Pacquiao and a video of memorable "Money" Mayweather highlights. Enjoy and until next time stay FEARLESS and ZEALOUS my people!!

A Faze Night's Work

What's up my people?

Yo Faze Boyz have been puttin' work in as usual. We have shows on deck, designs on deck, and other developments that we will share with you in the near future. Hold tight my folks. I guarantee that you'll be excited for what we got in the works. While other folks are at the club, partying, making it rain, or poppin' bottles, we're in the lab puttin' in work. DETERMINATION and PASSION. Like the name implies, we're Fearless and Zealous EVERYDAY...not Fearless and Zealous once a week, in our spare time, on the holidays, etc. You get the picture. I lied...we may be poppin' bottles while we work but it's some of that cheap shit as you can see in one of these videos...ha, ha, ha. Enjoy folks and take notes while I re-introduce you to the highly anticipated "City of Dreams" on a tee!!! Until next time, stay FEARLESS and ZEALOUS people!!!

Upcoming Events!!!

Talent Spotlight: U-N-I

What's up folks?

I hope everyone is doing good and keeping their heads to the sky. Your Faze compadres have been graggin' (grinding with swagg) like no other. You know us just trying to get the chess pieces strategically aligned to secure the win. In the midst of all that, we're just trying to pursue our passion and stay dipped in originality.

Speaking of originality, the purpose of this post is to shed light on a Hip-Hop group out of the Los Angeles area that bleeds originality - U-N-I. If you're not up on these cats, you better get a clue. The group consists of "Thurzday" (Yannick Koffi) and “Y-O” (Yonas Michael) and they manage to stay true to themselves in the home of gangsta rap. Go check out their website to find out more - www.yothurz.com.

U-N-I is truly Fearless and Zealous with their craft and it is completely evident in their music. We need more people like them, that are motivated by their passions instead of what's missing from their wallets. You feel me?!? I want to leave y'all with this line - Stay original and true to yourself and others will follow. I know that U-N-I intend to do this and you know your Faze boys intend to do the same. Until next time, stay FEARLESS and ZEALOUS people!!!

Love Is In The Air...

What's up y'all?

Sorry I've been away for awhile...did you miss me? Staying busy with Faze coupled with a virus-stricken computer can be blamed for my hiatus. You gotta love those PCs! Well, enough about me, I want to dedicate this blog post to those who have acknowledged our hard work and have helped share our vision with the vast online community.

Our shout-outs go to Rangga at cottonable.com and Jon at clothingwire.com. These two individuals have graced their pages with write-ups about yours truly. Go check out these write-ups at http://www.cottonable.com/2009/09/tic-tac-toe-inspired-t-shirt-says-dont-cross-us-to-doubters-and-skeptics/ and at http://clothingwire.com/. Also, please support both of these sites because they do a lot to shed light on the indie fashion scene. Without sites like these, it would be much harder for a young company like ourselves to create an online presence.

You don't have to write a spectacular feature about Faze Apparel to be one of our supporters. I know you all offer support by showing up to our shows and spreading the word about Faze. As a token of appreciation, we've decided to give you a little gift. Use the promo code below to get a 20% discount on any item in our store. Oh yeah, the new fall line is on our official website, www.fazeapparel.com, so use that promo code for any one of our new items as well. Take advantage of this discount until October 11th. 'Til next time, stay FEARLESS and ZEALOUS y'all!!!

Fearless or Foolish?...You Be the Judge

What's up y'all?

Considering that summer is coming to a close, I've decided to take you guys down memory lane. Do you remember the old school Slip 'N Slide? Not Trick Daddy's crew but the little water slide that we used to put in our backyards as kids. Well, image that on a gallon on Redline energy drinks and speed. Is this fearless or foolish? You guys be the judge. I say it's crazy as hell, given that it's real footage. Enjoy!

Johnny Flay Strikes Again!!!

Yo boy Johnny Flay has been perfecting his culinary game lately. I'm not trying to brag but I have swagg recipes galore. But how much fun can the culinary game be if I wouldn't be able to share my coveted swagg recipes with y'all? I hope you have an appetite because I'm going introduce you to 3 succulent dishes today.

The following ingredients are required for the first dish:

1. Hot Wasabi Bird Stew - To begin this dish, you want to start off with the new "Birds" v-neck by yours truly, Faze Apparel. Next, mix in the burgundy Ultra Beanie by Lira. To spice it up a notch, throw in the Raynes Sunglasses by Mosley Tribes. Then sprinkle in some Creative Rec Cesarios. Before serving the dish, be sure to include some dark blue denim jeans.

The following ingredients are required for the second dish:

2. Sex On A Plate - Before I detail the instructions for this dish, let me begin by saying that this is a very sexy entree, so please make sure you show extra passion. To begin, add the "Easy P" t-shirt. Next, throw in a dash of the black Faze fitted hat. Then, stir in the sexy Taylor Reeves Domo Sunglasses by Dragon Eyewear. Now put your back into it by throwing in the Xander 6pack DC Life Collection Shoes. To complete the meal, throw in a pair of black acid wash denims.

The following ingredients are required for the third dish:

3. The New San Francisco Treat - To begin this dish, throw in the black, orange, and white Faze Logo t-shirt. Then, add a pinch of the grey and black pinstripe Faze fitted hat. Next, mix in the Newton Digital Watch by Nixon. To add the finishing touch, throw in the Nike Air Max '95. Please make sure to serve this dish extra hot with a pair of black denim jeans.

All of the above ingredients can be find at the following places:

http://www.fazeapparel.com/

http://www.karmaloop.com/

http://www.drjays.com/

http://www.pickyourshoes.com/

If you have any swagg recipes of your own, please make sure you submit them to the master chef, Johnny Flay. 'Til next time, stay FEARLESS and ZEALOUS people!!!

Faze Around The World

What's up people?

I hope all has been well and I hope you've been staying Faze'd Out. As usual, your Faze comrades have been in the lab working hard and essentially staying true to that Faze Movement. Over the last few months, we've gotten a few pictures from some of our supporters wearing their Faze gear in different parts of the country and even the world. The purpose of this blog entry is to give the spotlight to them and truly thank them for supporting our young Fearless brand. These pictures are brought to you from: Japan, Spain, New York, and Amsterdam. Keep the pictures coming because we will love to include them in future blog entries as well. Also, I would like to give a shout out to Mariusz at Lovin This Tee for featuring us on his website - http://www.lovinthistee.com go check that out.

Last, but definitely not least, we have some new shirts and hats that will be hitting the streets in a matter of days. Stay tuned because the new designs will be uploaded to our official website shortly - http://www.fazeapparel.com. Until next time, stay FEARLESS and ZEALOUS my people!!!

The Bay Area Gets National Shine On MTV Jams

The Bay Area, located in Northern California, is one of our nation's most densely populated metropolitan areas. It is home to the 'Tech Mecca', Silicon Valley and one of the world's most popular tourist destinations - San Francisco. It's been long overdue but 'The Bay', which it is commonly referred to by its residents, gets national recognition from a huge media outlet - MTV. August 2nd (today) was officially declared Bay Day on MTV Jams. This day consisted of nearly 24hrs of music videos from your favorite Bay Area artists. All of today's viewers were spoiled with classics from Bay Area legends, such as 2Pac, E-40, Spice 1, Too Short, Tony! Toni! Toné!, En Vogue, etc. Even the younger generation got its shine today - Big Rich, Mistah F.A.B., Kafani, Locksmith,...the list goes on and on. The most important thing is that the pioneers for a lot of the slang, flow, dress, game, etc. got what they rightfully deserved today - the spotlight.

Twitter, a Bay Area company and one of the most popular social networking sites, played an integral part in the success of MTV's Bay Day. As Mistah F.A.B.'s hit single, "Hit Me On Twitter", was played every hour during the day, 'Bay Day' was catapulted to the number 2 trending topic on Twitter. That's huge considering its vast user base. I personally would like to thank everyone that made Bay Day a reality and also those who showed ongoing support. Without the Bay Area's diversity and originality, Faze Apparel would not exist. BAY UP and stay FEARLESS and ZEALOUS people!!!

Chicken Wing Joy Ride...LMFAO!

A lot of you may have already heard about this but in case you didn't, here it goes. A young boy by the name of Latarian Milton steals his grandmother's car because she wouldn't buy him some chicken wings from Walmart...them Walmart chicken wings must be off the hook! Damn Latarian, don't you think you went a little overboard when you pulled a GTA on grandma over some Walmart wings?!? Now, those Wingstop lemon pepper chicken wings would've been a totally different story for me at least...I would've pulled a GTA on my mom, grandma, great grandma, the preacher at church, etc. etc. because those wings are hella good. Just playin' y'all. Enjoy.

Cookin' A Plate Of Swagg With "Johnny Flay"

What's up peoples?

I've been really passionate about cooking lately and it's mostly likely the result of watching too much Food Network. Even though I'm new to the cookin' game your boy already thinks he's a young Bobby Flay. Let's be realistic though, I'm nowhere as good as Mr. Flay. The aspect of cooking that I do have Bobby Flay beat is when it comes to cookin' up a plate of that swagg. I feel generous today, so I've decided to share my swagg cookin' secrets with y'all. Below are 3 separate ingredients to cook up a dish of that swagg. Get your plate ready 'cause here they go.

The following ingredients are required for the first dish:

1. The Stuffed Chilli Pepper Party - First start off with a Faze Party Time shirt in red. Then add the red GG Sunglasses by Dragon Eyeware. Next, add some seasoning to your outfit by coppin' the Supra TK Society Sneaker in red. Now accessorize by bringing in the red Triumvirate Belt by Nixon. Lastly, add the red and gold Shmack watch. If you would like to give this meal maximum flavor, compliment it with a pair of khaki pants. Once complete, sit back and enjoy your meal.

The following ingredients are required for the second dish:

2. The "Oh, God This Can't Be True" Casserole - The first step to this dish is a Faze black and gold Christ shirt. The next ingredient is a pair of Dragon Eyeware Sunglasses in black. Now, add a big scoop of Supra Indy NS shoes in black and gold. Next, add a dash of the Krew Pinnacle Belt in gold. To complete the dish, add the Flud Tableturns Gold Band Watch. For increased hottness, add some black denim jeans. WARNING - This meal is guaranteed to be hot upon completion.

The following ingredients are required for the third dish:

3. The Jerk Chicken Cross-over - For our last meal, preheat the oven to 400 degrees because this meal will have to be extremely hot. To begin the process, sprinkle the Don't Cross Us shirt in teal. Next, add the Sabre Poolside Revo Shades in white. Now, stir in a pair of the Nike Air Structure Triax '91 in white, teal, pink, and black. Next, throw in the white RVCA Halford Belt. Before placing the creation in the oven, add the white Cartridge Watch by Flud. To make this meal as hot as possible, throw in a pair of light blue jeans. Now you're cookin'!

All of the ingredients that were used in today's recipes can be obtained at the following places:

http://www.fazeapparel.com/

http://www.pickyourshoes.com/

http://www.drjays.com/

http://www.karmaloop.com/

Thanks for tuning in folks. Until next time, stay FEARLESS and ZEALOUS people!!!